--- title: Introduction to Strategic Narratives | Coaching & Training | Thought Collaborative description: Master the art of strategic narratives to influence decision-makers and drive meaningful change in design. Join our introductory session and enhance your storytelling skills. --- [Skip to content](https://www.thoughtcollaborative.com.au/coaching-training/introduction-to-strategic-narratives#main-content) [![tc-logo](https://www.thoughtcollaborative.com.au/hs-fs/hubfs/tc-logo.png?width=122&height=48&name=tc-logo.png "tc-logo")](https://www.thoughtcollaborative.com.au/) - [Home](https://www.thoughtcollaborative.com.au) - Coaching & Training - [**Section home**](https://www.thoughtcollaborative.com.au/coaching-training) - [Coaching & Training](https://www.thoughtcollaborative.com.au/coaching-training) - --- - [**Next intro session**](https://www.thoughtcollaborative.com.au/coaching-training/introduction-to-strategic-narratives) - [Introduction to Strategic Narratives 5:30pm May 6 2025](https://www.thoughtcollaborative.com.au/coaching-training/introduction-to-strategic-narratives) - --- - [**Design Craft Courses**](https://www.thoughtcollaborative.com.au/coaching-training#hs_cos_wrapper_main_content-module-8_) - [Interaction Design](https://www.thoughtcollaborative.com.au/coaching-training/interaction-design) - [Usability Testing](https://www.thoughtcollaborative.com.au/coaching-training/usability-testing) - [Discovery Research](https://www.thoughtcollaborative.com.au/coaching-training/discovery-research) - [**Influence Courses**](https://www.thoughtcollaborative.com.au/coaching-training#hs_cos_wrapper_module_1742354711395_) - [Strategic Narratives](https://www.thoughtcollaborative.com.au/coaching-training/strategic-narratives) - [Showcasing UX Enhancements](https://www.thoughtcollaborative.com.au/coaching-training/showcasing-ux) - [Workshop Facilitiation](https://www.thoughtcollaborative.com.au/coaching-training/workshop-facilitation) - [**Impact Courses**](https://www.thoughtcollaborative.com.au/coaching-training/coaching-training#hs_cos_wrapper_widget_1742353047966_) - [Get Buy-in for Design Research](https://www.thoughtcollaborative.com.au/coaching-training/get-buy-in-for-design-research) - [Stakeholder Management](https://www.thoughtcollaborative.com.au/coaching-training/stakeholder-management) - [Capacity Planning](https://www.thoughtcollaborative.com.au/coaching-training/capacity-planning) - [Need help? Call us](http://thoughtcollaborative.com.au) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. - [Home](https://www.thoughtcollaborative.com.au) - [Coaching & Training](https://www.thoughtcollaborative.com.au/coaching-training) - Introduction to Strategic Narratives Introduction to # Strategic Narratives Creating stories that influence decision makers May 06, 2025 | 5:30 PM (AEST) 60min (remote) - [Register your interest](https://www.thoughtcollaborative.com.au/coaching-training/introduction-to-strategic-narratives#hs_cos_wrapper_main_content-dnd_partial-9-module-2_) - [Learn about the full course](https://www.thoughtcollaborative.com.au/coaching-training/strategic-narratives) ![Img_BnW_StrategicNarratives_Square_v0.2b_REJ](https://www.thoughtcollaborative.com.au/hs-fs/hubfs/Website/Img_BnW_StrategicNarratives_Square_v0.2b_REJ.jpg?width=960&height=960&name=Img_BnW_StrategicNarratives_Square_v0.2b_REJ.jpg "Img_BnW_StrategicNarratives_Square_v0.2b_REJ") ![TC_Web_IntroductionSessions_v0.1_REJ](https://www.thoughtcollaborative.com.au/hubfs/Website/TC_Web_IntroductionSessions_v0.1_REJ.jpg) ## About our Introduction to Strategic Narratives A key challenge for UX designers is that delivery teams favour quick feature releases over designing outstanding experiences. Delivery teams see over-budget initiatives that don’t meet their business case, while strategic designers struggle to have their recommendations implemented. These issues arise from a lack of influence skills needed to persuade decision-makers to prioritise building the right solutions over rushing to deliver the wrong ones. This course equips participants with the ability to influence project scope, timelines, and approaches by ensuring alignment with business goals. ### What will you learn in this intro session? - Understand the role that we play in influencing delivery outcomes - Discover the broader stakeholders that we must engage with our communications - 1 framework to structure your stories so the business cares about the changes you propose ## Who is this session for Although this topic could benefit anyone in delivery, we are want people with related experienceds together. Hence, we are running this session for: ### UX Design Managers Who want to impart influence skills to their designers. After all, 70% of a leader's success is attributed to their influence and in turn their team's influence. ### UX Designers  Who want to influence the scope of their work, and change the way their delivery team works.  - [Register your interest](https://www.thoughtcollaborative.com.au/coaching-training/introduction-to-strategic-narratives#hs_cos_wrapper_main_content-dnd_partial-9-module-2_) ## Master strategic narratives, do the full course In this introduction session we only scratch the surface on this important topic. Hence, we have a 3 hour session where designers: - Learn 2 frameworks and 5 principles for strategic narratives - Put frameworks & principles into practice with your own work - Discover 5 steps to overcome objections  - [Learn more about the full course](https://www.thoughtcollaborative.com.au/coaching-training/strategic-narratives) The most valuable aspect was mastering the art of presenting our work in a way that resonates with business leaders. When we applied these techniques to showcase our findings to stakeholders, the response was overwhelmingly positive. Cristian Vargas Lara Director of Product Design, QORIA # Register your interest --- Thought Collaborative Pty Ltd ACN: 616 431 488  © Copyright 2025. All rights reserved - [Privacy Policy](https://www.thoughtcollaborative.com.au/privacy-policy)